RENewsletter | June 28, 2009


The Free environmental newsletter from  

“Our Environment is changing: Keep up with the Change.”

[06/21/09– 06/28/09]


* Need to vent? | Go to my blog: Environmental Thoughts - Rochester, NY


Opening Salvo | NewsLinks | Daily Updates | Events | Environmental Site of the Month | Take Action |


[Hyperlinks work by CTRL + click to follow a link]


*** The June 2009 Environmental Site of the Month Award goes to Cool Rochester--Save money, energy, the planet   Go to Award



Opening Salvo:  Green Jobs: Position Yourself!


Much of the news and information about green jobs (still) seems like hype: Lots of cheerleading, but few actual green ‘shovel-ready’ work opportunities. As one who has been following this thread myself for some time, it does seem like a highly inflated exuberance over an employment market that has yet to be.  But, I believe ‘seems’ is the operative word here.


Despite more talk and less jobs, there is hard evidence that green jobs are the real deal. Witness the passage of the climate bill just passed in the house and Obama’s Stimulus package promising new jobs. Things are radically changing, but how will new attitudes towards climate change and green technology translate into actual jobs in our area?


Presently, you search for green jobs on all your favorite search engines and you come up with: cardiology, electrophysiology, oncology/hematology, systems key operator, Sr., pathologist, podiatrist, electrical test technician ITT, spot welder, registered nurse/RN, speech-language pathologist—you get the picture.  These jobs are great if you have the credentials, but what’s especially ‘green’ about them?  People looking for green jobs now need to get the proper training to get the credentials for actual jobs that exist today. 


At a green job forum last Thursday, sponsored by Cornell Cooperative Extension of Monroe County many were hoping to learn just that—where do I go, what do I do?  I’ve listed and organized much of that material on this page: Green Business. [] It is worth your time to learn about this emerging market, and while I may not be able to point you that perfect job tomorrow, I’ve got some ideas on how you can position yourself for the green-job tidal wave.  There’s no lack of energy in industry, government, and non-profits as they ramp up getting the public ready for these new jobs.


Quickly, here’s what you do: 1. Get educated and trained. We are lucky to live in a community with many institutions for higher education and an official green attitude.  Our community colleges are able to find out what local industry needs and ramp up training for those green jobs.  Not to mention we have some of the best universities in the country offering degrees in environmental studies, while researching cutting-edge environmental technology and medicine.


2. Stay informed on green jobs and act: Some local and national web sites are devoting special attention to the latest companies providing green jobs and what industries are best positioning themselves to compete in this new economy.  When bills come up that favor green jobs, contact your representatives. Also, align yourself with groups petitioning the government for more green jobs, like The Center for Working Families and Green For All  Next, press your government for more green jobs now by letting them know it matters to you. Check this site often: Recovery and Reinvestment Act


3. Frequent specific green job search engines and post your resumes: Without a doubt, online search engines are where you go to find employment today—newspaper classifieds are history. Yes, sites especially focused on the green market are rampant. However, most have yet to be really useful and won’t be until they stop the misleading ads, drill down to actual green jobs, and not simply list blue-collar jobs painted green. Admitted much of the green job future will be engineers, installers, designers, etc. but to be accurately labeled ‘green’ they will need to be retrofitted to increase energy efficiency and decease pollution and stop waste. So, until this green search market gets more sophisticated you’ll see the jobs without the training. But eventually, by reputation the sites that actually get people jobs will prevail. (Google took over the search engine market because it took you where you wanted to go, not where those who paid the most to search engines wanted you to go.)


4. Volunteer and branch out: To best position yourself in fields (web designers, grant writers, project managers, environmental educators, etc.) that have the most promise in the new economic world, get yourself volunteered.  With the Recession plunging our present job market into a freefall, many green oriented businesses or non-profits need help: interns, volunteers, grant writers, clerks, drivers, you-name-it.


Don’t focus on one employment thread and don’t waste this crisis. Don’t give up. Position yourself for the change that has to come. Don’t just wait for something to happen, make it happen.  OK, so this cheerleading thing is hard to control, and many anxious to see this new market happen now engage in it. But really, green jobs are coming.  If they weren’t, we wouldn’t be adapting to change. Get ready.  (Click on my email for feedback)




NewsLinksEnvironmental NewsLinks – [Highlights of major environmental stories concerning our area from the past week]


         House Passes Climate Bill

         Electronic Bicycle

         New York's Role in Climate Bill

         NYS DEC "Summer Camps"

         Seaway Concerns

         Emerald Ash Borer - Nature Conservancy

         Cormorant Control

         600 Neighborhoods Air Have Cancer Risk

         Climate Showcase Communities Grant - EPA

         Gov: Rochester Jobs

         Wind Power Off-Shore

         Boatwrap Recycling

         Bottled Water Withdrawals from Great Lakes

         Water Withdrawals - Great Lakes?

         Wind Energy - Great Lakes

         Wind Turbine Codes - Victor

         Is Flu Mutating?

         Jamestown Coal Plant Issue

         Checking out Lake Erie

         The Cost of Coal

         West Nile Virus Hotline Suffolk Co.



UpdatesDaily Updates – [Connecting the dots on Rochester’s environment. Find out what’s going on environmentally in our area—and why you should care? Clicking on -DISCUSSION – will take you to my blog “Environmental Thoughts, NY, where you can add your comments.]



EventsRochester Environmental Events Calendar – [The most complete listing of all environmental events around the Rochester, New York area.]  If you don’t see your event, or know of a local environmental event, please send me the info: with (EV event) in the subject line.




ActionTake Action - Often, I receive request to pass on alerts, petitions, Public Comments on local developments, and environmental items needing action by the Rochester Community and around the world. I’ll keep Actions posted until their due date. 




AwardEnvironmental Site of the Month Award – [On the last Sunday of each month, we present an environmental award for the Rochester-area environmental web site or blog that best promotes the need to protect and offers solutions for our area's environmental issues.]


Proof that our region is greening up for the future (more conservation, less pollution, less waste) are emerging programs like Cool Rochester. These dedicated people’s goals are to “…engage 100,000 people (40,000 households) in the Rochester area to reduce their annual carbon footprint by 10,000 pounds per household (a total annual reduction of 400 million pounds - 200,000 tons - of CO2.) Over a three year-period this will reduce the carbon footprint of the Rochester, NY area by over 1 Billion pounds – 500,000 tons – of CO2. This will be 10% reduction of residential CO2 emissions.” No half-measures here.  Check them out this site, as it grows, join up and become part of Rochester’s greening up for our future.  


Cool Rochester--Save money, energy, the planet Cool Rochester is a non-profit group composed of concerned citizens who are engaging the Rochester community in the fight against climate change. We believe dramatic reductions of carbon dioxide emissions are necessary to preserve and protect a functioning planet for this (and future) generations. Our goal is to reduce Rochester area carbon emissions one billion pounds in three years. To achieve this, we need to recruit 80,000 households and workplaces to participate in our program, to reduce their emissions by 25%. By unleashing the power of community we can save energy, save money and save the planet. Join Cool Rochester.